Subscribing to B2B SaaS newsletters keeps you updated with industry news, tips, and strategies. These newsletters provide actionable insights and content to help businesses improve their operations, product development, and overall growth strategy.
B2B SaaS newsletters are valuable resources, whether you're already using B2B SaaS products or eager to learn about SaaS.
With so many newsletters out there, it's important to choose the ones that will be most useful for you.
Here you'll find out:
- Content Highlights: Brief explanations of each newsletter's main focus, offering insights into what makes them valuable and unique.
- Who Should Subscribe: Reasons why subscribing to these newsletters is beneficial for staying ahead in the SaaS market.
- Authors: For current information on the creator's professional activities, you'll see links to follow them on social media.
- Direct Access: Links for easy subscription to these newsletters.
We've rounded up a list of B2B SaaS newsletters that you should consider subscribing to in 2024.👇
- Growth Unhinged
- Failory's Newsletter
- SaaS Sunday
- Zero to 20
- SaaS Roundup
- Lenny's Newsletter
- SaaStr
- Top of the Lyne
- Micro SaaS Idea
- SaaS Strats
- How They Grow
Growth Unhinged
Content focus: Product-led growth.
Growth Unhinged by Kyle Poyar offers straight-to-the-point growth strategies, and expert advice on product-led growth (PLG). It's filled with practical growth advice, playbooks from the fastest-growing startups, and deep dives into topics like pricing strategies, and how to enter the SaaS market.
Why Subscribe: It's perfect for those looking for practical, straight-to-the-point advice on exploring the SaaS market, with a particular emphasis on product-driven growth. Weekly dispatches mean fresh strategies regularly.
Frequency: Weekly.
Subscription prices: Free.
🔗Follow Kyle Poyar on LinkedIn.
Failory's Newsletter
Content focus: Lessons from failures.
Failory's Newsletter is designed for startup founders, focusing on learning from failures with weekly guides and stories. It emphasizes actionable advice derived from the failures and mistakes of startups, with the belief that there's more to learn from these experiences than successes. Since B2B SaaS startups often struggle with market fit and scaling, subscribing to this newsletter is definitely worth considering.
Why Subscribe: Learn lessons with startup failure and recovery stories. This weekly guide is an invaluable resource for founders looking to learn from the mistakes and successes of others, particularly in the B2B SaaS market.
Frequency: Twice a week.
Subscription prices: Free.
🔏Subscribe to Failory's Newsletter.
🔗Follow Nico Cerdeira on Twitter.
SaaS Sunday
Content focus: Industry news.
SaaS Sunday is specifically designed for SaaS operators and founders. It provides you with the most recent and important news and statistics on software innovation in just minutes. You will receive a quick breakdown of interesting reports and company spotlights.
Why Subscribe: A quick 5-minute read packed with the most recent SaaS innovations. Ideal for busy professionals seeking a snapshot of the industry without spending hours to research.
Frequency: Weekly.
Subscription prices: Free.
🔗Follow Alejandro Vivanco on LinkedIn.
Zero to 20
Content focus: Start-up growth.
Zero to 20 by Wayne Morris offers insights and strategies for B2B SaaS startups looking to grow from zero to $20 million in annual recurring revenue (ARR). It focuses on actionable advice, and growth solutions that can be applied to the specific challenges faced by companies in the competitive B2B SaaS sector.
Why Subscribe: Wayne Morris helps startups scale from zero to $20 million in ARR by providing actionable growth insights tailored to the B2B SaaS. It's a weekly dose of inspiration and motivation for entrepreneurs.
Frequency: Unknown.
Subscription prices: Free.
🔗Follow Wayne Morris on LinkedIn.
SaaS Roundup
Content focus: Story roundups.
SaaS Roundup, published by ChartMogul, is a weekly newsletter for SaaS professionals. It provides a brief summary of the week's most important news, actionable insights, and key resources, all in a reader-friendly format. You can get access to useful resources, such as benchmark reports and cheat sheets on SaaS metrics.
Why Subscribe: ChartMogul provides concise summaries of key SaaS news and insights, as well as access to valuable resources such as SaaS benchmark reports.
Frequency: Weekly.
Subscription prices: Free.
🔏Subscribe to SaaS Roundup newsletter.
🔗Follow the founder, Nick Franklin on LinkedIn.
Lenny's Newsletter
Content focus: Product-market fit.
Lenny's Newsletter is a great resource for B2B SaaS professionals, offering insights into product-market fit, growth strategies, and career development. With over 602,000 subscribers, the newsletter not only inspires but also educates you on how to identify and solve critical problems in the SaaS industry.
With the free version, you'll receive one newsletter issue per month. Upgrading to the paid version includes weekly emails and access to their private Slack community.
Why Subscribe: Lenny Rachitsky delivers rich insights into achieving product-market fit and implementing growth strategies. Subscribers gain access to a wealth of resources and premium content on how to navigate the SaaS industry.
Frequency: Weekly (Paid), Monthly (Free).
Subscription prices: €14/Month.
🔏Subscribe to Lenny's Newsletter.
🔗Follow Lenny Rachitsky on LinkedIn.
SaaStr
Content focus: B2B SaaS insights.
SaaStr is a leading blog and community committed to aiding startups in reaching their goals. You'll gain access to the latest insights in the SaaS industry. The experienced team, comprising entrepreneurs and investors, offers valuable perspectives and insightful advice, prioritizing community engagement.
Why Subscribe: Gain access to a diverse B2B SaaS knowledge base, including insights from experienced entrepreneurs and investors. It's a weekly must-read for SaaS owners looking to grow their businesses and connect with a like-minded community.
Frequency: Weekly.
Subscription prices: Free.
🔗Follow the founder, Jason M. Lemkin on LinkedIn.
Intercom - The Ticket
Content focus: Customer experience with AI.
As a B2B SaaS itself, Intercom's newsletter "The Ticket" is a good resource for businesses aiming to enhance customer service and engagement. It offers plenty of insights on AI-driven customer experience, reflecting Intercom's expertise in B2B SaaS.
Why Subscribe: For businesses looking to improve their customer service, Intercom's insights into AI-driven customer experiences are invaluable. It's a biweekly look at cutting-edge customer engagement tactics.
Frequency: Biweekly.
Subscription prices: Free.
🔗Follow The Ticket on LinkedIn.
Top of the Lyne
Content focus: PLG companies.
Top of the Lyne shares the growth strategies of the leading B2B SaaS companies. You'll deep dive into the growth tactics of product-led growth (PLG) companies such as Canva, Figma and Notion.
Why Subscribe: Discover the growth strategies behind PLG leaders Canva. This weekly newsletter is a deep dive into the latest highlights from the product-led world.
Frequency: Weekly.
Subscription prices: Free.
🔏Subscribe to Top of the Lyne.
🔗Follow the co-founder, Ruchin Kulkarni on LinkedIn.
Micro SaaS Idea
Content focus: Micro SaaS.
Micro SaaS Idea focuses on providing insights and case studies for growing micro SaaS businesses. These companies are typically small, niche-focused SaaS startups. The newsletter covers micro B2B SaaS industry trends, founder interviews, and actionable advice on product development for micro SaaS entrepreneurs looking to start or grow their businesses.
Why Subscribe: This newsletter provides weekly insights from the perspective of those who are focused on niche SaaS markets. If you're interested in micro-SaaS, it's a good fit.
Frequency: Weekly.
Subscription prices: Free.
🔏Subscribe to Micro SaaS Idea.
SaaS Strats
Content focus: SaaS strategies.
SaaS Strats newsletter offers insights from top companies like Notion and Slack. It builds, launches, and grows SaaS startups. Their content covers growth tips, gamification, explainer videos, marketplaces, hiring, and fundraising. It's useful for anyone looking to learn from successful B2B SaaS companies and apply their strategies on launching and growing a SaaS.
Why Subscribe: Learn from the success of fastest-growing companies. This newsletter provides a behind-the-scenes look at launching and scaling in SaaS, including advice on everything from growth hacking to fundraising.
Frequency: Unknown.
Subscription prices: Free.
🔗Follow Ognjen Gatalo on LinkedIn.
How They Grow
Content focus: Product growth.
How They Grow by Jaryd Hermann offers a rich source of learning and inspiration through in-depth case studies on the growth of the most popular tech companies. While How They Grow might not primarily focus on B2B SaaS, it provides insightful and quick actionable advice, especially useful for product developers. With the free version, you will receive a limited number of newsletters per month.
Why Subscribe: Jaryd Hermann's case studies take a deep dive into the growth stories of leading technology companies. It's a resource full of actionable advice, especially for SaaS product developers.
Frequency: Twice a week.
Subscription prices: €10/Month.
🔗Follow Jaryd Hermann on LinkedIn.
Wrapping up our guide to top B2B SaaS newsletters to follow, it's clear that these newsletters are quick resources for anyone in the B2B SaaS field looking to stay up to date on industry insights.
More than just news, they provide an opportunity of connecting with a community of peers and fostering continuous growth. To successfully move through the SaaS landscape, consider the ones that align with your interests into B2B SaaS reading.
